Creative Direction | Creative Strategy | Direction | Copywriting | Production | Post Production
With the launch of Hulu Live, Hulu’s Ad team needed an engaging video campaign that showcased the new experience and how different ad products looked across the platform. However, not only did they want to show their ad experience, they wanted to hit different target demos in a seamless narrative driven video campaign. This eventually became Hulu Home. A slice of life narrative spotlighting a single family over the course of a weekend day and how Hulu integrated seamlessly into every day life.
