Creative Direction | Creative Strategy | Direction | Copywriting | Post Production
Sony likes using their musicians to help sell their products. And with a charismatic artist such as Lissie, who wouldn’t do that?
They partnered with the amazing Lissie for a digital, social, and print campaign that sold their latest camcorder specifically designed for musicians.
This slice of life video was shot in Lissie’s town of Ojai, California and followed her and her bandmates across their day from practicing, to chilling out, to rocking the local bar.
